Client

Pineapple

Year

2018

Type of Work

BrandingStrategyVisual DesignDigital DesignPackaging Design

Rare and extraordinarily delicious.

“Coffee is an affair of fifteen or twenty days; just the right amount of time to write an opera.”

—Gioachino Antonio Rossini to Balzac

Context

We started Pineapple with a commitment to do a world-class job developing our clients’ brands while at the same producing our own unique products. We love working with our community partners to develop products that represent the synergy of our personal and design passions. Coffee is one of those things that inspire us, gets us going, all day, every day. It was inevitable that coffee would be our first foray into the physical.

Solution

We had the opportunity to work closely with the team over at Linea, one of San Francisco’s best roasters. They worked with us to develop a custom coffee offering leveraging their single-origin Santa Maria Reserve together with a Pineapple branded package. As a limited edition, we only produced 75 packages and closed out Linea’s stock of this amazing harvest. Thanks to Linea Caffe and the printers over at Leewood Press for helping to make this happen.


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